07 Nov, 25

J.JUAN concludes a 2025 full of major milestones at EICMA

In addition to celebrating the 60th anniversary of the company, the recent opening of a new production facility in Barcelona, and the launch of innovative solutions for motorcycles, Side-by-Side vehicles, and bicycles, this year J.JUAN also officially unveiled its new corporate identity.

At this edition of EICMA, J.JUAN closes a year of changes and new challenges, marking a key milestone in its ongoing evolution.

Alongside its refreshed image, J.JUAN is presenting several key innovations at EICMA, developed by its team of 50 engineers specialized in high-precision braking solutions for motorcycles.

Among the main innovations showcased at the booth are:

  • Bicycle-specific brake lines

  • Hy-Braid Technology

  • Ultra-Low Expansion brake lines

  • Competition-specific brake lines – Racing Blue Series

At EICMA, all these products are integrated into the solutions offered by Brembo, Bybre, and Specialized, reinforcing J.JUAN’s position as a global leader in the braking industry and delivering solutions that combine cutting-edge technology, proven reliability, and outstanding industrial design.

This is a defining feature of all the prestigious brands that are part of the Brembo Group, such as Öhlins, BYBRE, SBS Friction, APRacing, and Marchesini, consolidating the group as a world reference in the road, competition, and off-road segments.

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02 Oct, 25

J.JUAN: A New Chapter, Same Excellence

J.JUAN takes a significant step forward in its history with the launch of its new corporate identity, marking the beginning of a new phase of transformation and growth. This renewal coincides with the company’s 60th anniversary, the recent opening of a new production facility in Barcelona, and the introduction of innovative new solutions for motorcycles, Side-by-Side vehicles, and, for the first time, bicycles.

The new visual identity was officially unveiled at CIMA (China International Motorcycle Trade Exhibition), the most important motorcycle industry event in Asia, held in Chongqing. This year, J.JUAN exhibit alongside Bybre within the Brembo booth, showcasing not only its refreshed brand image, but also some of the most advanced technologies developed in recent years.

“J.JUAN’s new visual identity reflects the company’s strategy for the years to come, which focuses on our core product to ensure an unparalleled connection between man and machine, speed and safety, adrenaline and control, movement and precision.” says Antoni Ferrer, General Manager of J.JUAN.

For 60 years, J.JUAN has been pushing the limits of braking technology.
Today, it focuses its passion and precision on one thing: braided brake hoses that withstand the toughest conditions, last longer, and outperform the rest—while maintaining the highest international standards of safety and quality, as is the hallmark of every J.JUAN product.

Technological Innovation That Leads the Way

Alongside its new image, J.JUAN introduced several key innovations at CIMA, developed by its team of 50 engineers dedicated to high-precision braking solutions for motorcycles, cars, bicycles, and Side-by-Side vehicles.  Each year, over 1.4 million vehicles are equipped with J.JUAN brake lines.

Among the standout innovations featured at the booth:

Hy-Braid Technology – A patented J.JUAN innovation designed to connect rigid and flexible brake lines, for long and tailored vehicle applications. It ensures ultra-direct transmission of braking input and delivers outstanding performance.

Ultra-Low Expansion – A breakthrough that offers extremely low hose expansion and exceptional performance. It improves braking response, control, and safety—resisting extreme temperatures and fatigue, and capable of withstanding pressures of up to 1,000 bar.

Racing Blue Series – Developed for high-performance racing, this new brake line stands out with its corporate blue color and exceptional thermal resistance. It’s engineered for motorcycles and Side-by-Side vehicles requiring extreme braking precision and unmatched feedback.

With this evolution, J.JUAN reinforces its position as a key global player in the mobility industry, delivering braking solutions that combine cutting-edge technology, reliability, and outstanding industrial design.

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09 Jul, 25

J.JUAN Returns to Its Origins with the Launch of a High-Performance Hydraulic Hose for Bicycles

J.JUAN, a global leader in the manufacturing and development of braided brake lines and control cables, is returning to its roots with the launch of a new range of high-performance hydraulic brake hose for bicycles. Six decades after its founding as a manufacturer of brake cables for bicycles and motorcycles, the Barcelona-based company is going back to where it all began—now backed by the technology and expertise of a global benchmark in high-precision hydraulics.

The official return was marked by the presentation of the Specialized Gravity team at the Mugello circuit in Italy, where the new range of bicycle brakes developed by Brembo was unveiled. In this context, J.JUAN introduced its innovative hydraulic hose solution developed for the Specialized Gravity bicycle.

J.JUAN was founded in 1965 as a manufacturer of brake cables for bicycles and motorcycles. With the rise of disc brakes in the 1990s, the company took a decisive step forward by specializing in braided hydraulic hose manufacturing—a segment in which it is now a global leader. In 2024, over 1.4 million motorcycles—primarily high-end models—left the factory equipped with J.JUAN hydraulic systems, and its two plants in Barcelona produced more than seven million meters of hydraulic hose in just one year.

With this new launch, J.JUAN opens a new market line, in collaboration with Brembo. The new solution for Specialized Gravity upholds the brand’s signature standards of quality and performance, with top-tier technical specifications: 5 mm diameter, stainless steel braid, resistance up to 700 bar of pressure, and the “Ultra Low Expansion” system that ensures consistent brake feel—even after hundreds of kilometers of intense use.

Thanks to these features, the company is internationally recognized for preventing brake fading under high-demand conditions, delivering maximum reliability in any environment.

With this move, J.JUAN reaffirms its commitment to innovation, safety, and braking excellence—now also on two wheels without an engine.

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23 Apr, 25

J.JUAN to Open a New Production Plant in Gavà

Coinciding with our 60th anniversary J.JUAN announcing the opening of a new 5,000 m² production plant in Gavà (Barcelona). This new facility, located just a few meters from its current headquarters and 12,000 m² production plant, is part of a global growth and consolidation strategy.

J.JUAN is responding to the changing demands of the market and aims to reinforce long-term sustainability, with the goal of consolidating operations, optimizing production capacities, and strengthening competitiveness by relocating production activities from the Sant Cugat del Vallès plant to the new facility in Gavà. The proximity between the two plants will enable the company to optimize processes, improve operational efficiency globally, while always prioritizing quality, innovation, and sustainability.

The new plant, which will integrate production and office spaces, is scheduled to be fully operational before the end of 2025.

With over 650 employees, in addition to its facilities in Gavà, J.JUAN has a production plant in Jiaxing (China) and offices in the United States, Japan, and India, consolidating itself as a key supplier in the global automotive industry.

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03 Mar, 25

J.JUAN celebrates 60 years of continuous innovation

J.JUAN celebrates 60 years since its creation. To commemorate this milestone, the company has planned various activities and events throughout the year, focusing on both the future and its history, which has been marked by constant innovation in the motorcycle sector.
From its beginnings as a leader in the manufacture and sale of cables for motorcycles and bicycles (accelerator, brake, and clutch cables), the company continues to be a pioneer in the production of hydraulic tubes for brakes, clutches, and suspensions, equipping over 1,400,000 motorcycles worldwide each year and serving as the official supplier for over 90 brands. This is a true achievement as the company reaches its 60th anniversary, and as such, J.JUAN will organize various activities and initiatives to celebrate this anniversary.

A legacy that started in 1947
In 1947, José Juan identified the need for spare parts for bicycles, the most common mode of transportation at the time. It was then that he noticed the scarcity of components and decided to innovate with brake cables, a simple but essential element for cyclist safety. This led to the creation of the first J.JUAN workshops, small establishments scattered throughout Barcelona, which quickly gained the trust of manufacturers and spare parts dealers.
It wasn’t until 1965 that the company was formally consolidated under the name J.JUAN S.A. and established itself in Esplugues, in the heart of the Spanish motorcycle industry, alongside iconic brands like Montesa, Sanglas, Ossa, Bultaco, and Derbi. By then, the company had already become a leader in both the bicycle and motorcycle sectors, equipping legendary riders such as Ángel Nieto, Santiago Herreros, Ricardo Tormo, Jorge Martínez Aspar, and many others.
Today, six decades later, we celebrate that vision that allowed J.JUAN to become a major company surpassing one hundred million in revenue, always staying ahead of market trends.

Adaptation and international growth
In the early 1980s, when the Spanish market opened to Japanese brands and local manufacturers began to partner with them, J.JUAN demonstrated its ability to adapt. While other competitors struggled to understand the new quality systems, J.JUAN had already adopted and perfected them, thanks to its global vision. Even though Spain was considered an emerging industry, J.JUAN succeeded in breaking into more demanding markets like France and Italy, consolidating its international presence.

Innovation in hydraulic brakes
In the 1990s, J.JUAN anticipated the rise of the disc brake, which did not rely on a traction cable. Its R&D team worked intensively on a solution to improve performance without compromising safety, resulting in the braided hydraulic tube. This innovation allowed braking force to be transmitted efficiently and precisely from the master cylinder to the caliper, even in extreme heat conditions, without losing hydraulic pressure.
J.JUAN continued to improve its systems, developing a connection between the braided tube and the rigid tube, capable of withstanding high-pressure levels, further enhancing the efficiency of the hydraulic system. This advancement was key to the integration of ABS in motorcycles.

Constant innovation: present and future
Throughout these 60 years, J.JUAN has maintained its innovative spirit, always seeking ways to surprise the market. Even now, when the hydraulic tube market seems mature and secure, with the backing of Brembo’s knowledge and expertise, the company continues to innovate with products like the semi-automatic clutch, which BMW has already adopted for its R1300 GS model, and hydraulic systems for competition that allow MotoGP riders (such as Ai Ogura, Moto2 MotoGP World Champion 2024) and Superbike riders (through collaboration with the new BbKRT project in WorldSBK) to compete at the highest levels.
J.JUAN not only equips motorcycles but has also expanded its technology to high-end vehicles from brands like Aston Martin and McLaren, among others, as well as side-by-side vehicles (winners of the Dakar Rally in their category for the last six years), where their hydraulic suspension systems deliver exceptional performance.

Looking to the future
Over the last 60 years, J.JUAN has managed to transform critical situations and threats into opportunities for improvement, growth, and better service from its production plant and HQ in Barcelona (Spain), the production plant in Jiaxing (China) and its offices in Milwaukee (USA), Tokyo (Japan), and Pune (India).
Innovation at J.JUAN never stops. Actually with more than 650 employees, the company continues to develop advanced technologies that will make a difference in the future models of motorcycles and buggies, some of which will incorporate Brembo and ByBre braking systems. This ongoing innovation has earned the company numerous awards in Europe, North America, and Asia, reflecting manufacturers’ satisfaction with integrating J.JUAN hydraulic tubes into their vehicles.

New logo to celebrate the 60th Anniversary
This year of celebrations is accompanied by a commemorative logo specially designed for the occasion. A motorcycle that has accompanied us through the first 60 years of our history. A story that is far from over, with a passion for engineering and continuous improvement as its driving force.

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10 Feb, 25

The BbKRT unveils its colors for 2025

The Bimota by Kawasaki Racing Team, of which we are a Sportive Partner, has celebrated the most anticipated addition to WorldSBK in many years, with the presentation of their team at the Bimota factory headquarters in Rimini.

BbKRT has finally revealed its full public image for the 2025 FIM Superbike World Championship season, with the cutting-edge Bimota KB998 Rimini showcasing its colors for the first time. This new motorcycle is equipped with our new Racing Blue Series Brake Lines.

In addition to the vibrantly colored bike, the rider lineup, featuring British rider Alex Lowes and Italian Axel Bassani, unveiled their new gear with the striking new colors of the team.

At the specially designed stage for the Italian brand’s factory, key figures from BbKRT, Bimota, and Kawasaki, along with all their partners—including top sponsors Motul, Showa, and Square Bricks Offices—took turns to share more details of the global project and offer additional insights into the new and exclusive KB998 Rimini.

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08 Jan, 25

Dakar 2025 is officially underway!

Once again, our brake systems are put to the test, stage after stage, in the most extreme conditions during this legendary W2RC rally. Taking place in Saudi Arabia, it features 807 competitors (54 Challenger T3 & 39 SSV T4) and spans 8.000 kilometers over 13 days.

We are excited to once again be part of this thrilling race in the SSV category with BRP vehicles, including the Can-Am X3, Maverick, and MaverickR. Chaleco Lopez, Hunter Miller, Sara Price , Gerard Farrés, Fernando Álvarez and Jeremias Ferioli are just some of our talented drivers, and we’re confident they will achieve outstanding results in this edition!

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12 Dec, 24

Extension of the Agreement Between Bimota by Kawasaki Racing Team and J.JUAN

J.JUAN, a leading manufacturer of braking systems, renews its collaboration with the official team for another year as a Sportive Partner. This partnership, which has been in place for over 12 years, continues to strengthen its bond with the seven-time WorldSBK Champion team.

This year marks the beginning of a new chapter with the launch of an exciting project: the bimota by KRT. The team retains its existing technical staff, engineers, management, and riders (Alex Lowes and Axel Bassani) but introduces a new bike, the bimota KB998 Rimini.

In this new challenge, J.JUAN remains a key partner in developing advanced braking solutions. This includes the introduction of the new Racing BLUE SERIES brake lines, designed with cutting-edge technology to deliver exceptional performance and maximum safety in the most demanding conditions.

The renewal of this agreement will enable J.JUAN to continue innovating and developing braking products tailored to the team’s most demanding needs, maintaining the excellence that defines the brand.

Ready to keep delivering the best in technology and engineering with every product, J.JUAN reaffirms its commitment to providing exceptional performance.

For the bimota by Kawasaki Racing Team, continuing its collaboration with J.JUAN is crucial. The company is deeply committed to high-level competition and aims to remain at the forefront of technological innovation in motorcycling, particularly during this critical phase of developing a new bike.

Biel Roda (BbKRT Marketing Manager): “It is a great honor to have J.JUAN onboard the BbKRT project, and especially to have such a strategic relationship with their technical, R&D, and marketing departments. This reflects their commitment to the team and their constant evolution and improvement to always deliver the best. J.JUAN is a key partner, a leading company that provides us with top-tier technical products and a working methodology that is fast, reliable, and safe.”

Alessio Caputo: Alessio Caputo (J.JUAN Sales & Marketing Director): “J.JUAN’s commitment to Kawasaki and now with this new BbKRT project is fundamental. We are thrilled to contribute our knowledge and experience through our technical and R&D departments. In our commitment to innovation and quality, this relationship with BbKRT is strategic and an excellent opportunity to continue evolving and offering high-performance solutions. Here’s to great success in this project!”

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